Prime Line Expands Retail Brand Offering with Launch of Three New adidas Bag Styles

FOR IMMEDIATE RELEASE

BRIDGEPORT, CT – August 31, 2026

The new additions combine adidas’s iconic athletic styling and durability with Prime Line’s industry-leading decorating services, offering distributors high-impact solutions for corporate gifting, team sports, collegiate events, and wellness programs.

The lineup includes:

adidas Defender 5 Backpack (AB600): Built for everyday durability, gear organization, and commute-ready utility. (EQP: $60.99 [C] | MOQ: 5)

adidas Defender 5 Small Duffel Bag (AB603): Sized perfectly for gym essentials, athletics, and weekend travel. ( EQP: $48.99 [C] | MOQ: 5)

adidas Stadium Sackpack (AB605): A versatile, lightweight classic designed for fast-paced events and active lifestyles. (EQP: $24.99 [C] | MOQ: 20)

"Expanding our bag category with a globally recognized powerhouse like adidas gives our distributor partners an immediate edge," said Eric Levin, General Manager of Prime Line. "By pairing low minimum order quantities with our versatile decorating capabilities, we’re making it easy to deliver premium, retail-quality branded gear for projects of any size."

Product & Ordering Details

Decoration Capabilities: Silkscreen serves as the primary standard decoration method across all styles. Spot color transfer, 4-color process (4CP) heat transfer, and embroidery are also available for an additional run charge. Per adidas brand guidelines, all products must be sold decorated (blank merchandise is not available).

Inventory & Fulfillment: Deep inventory across all three styles and colorways is available immediately out of the Gaffney, SC distribution center, with inventory for style AB605 in Gray arriving shortly following launch.

Territory & Compliance: Available exclusively for shipment within the United States (Canadian fulfillment is not available).

Distributors can view complete product specs, pricing, and decoration templates at www.primeline.com.

Media Contact

Rick Phillips rphillips@primeline.com

About

Prime Line, a division of S&S Activewear, is a leading supplier of promotional products, dedicated to providing high-quality custom solutions, tools, and a comprehensive digital catalog to help distributors succeed.