Infinity Her Partners with Beautiful Lives for Caps That Care Initiative

Lowell, Ark. (Feb. 2026) – Infinity Her—the only headwear brand focused exclusively on women—is continuing its partnership with Beautiful Lives Thrift Boutique for the Caps That Care initiative.

Beautiful Lives is a nonprofit organization that operates four thrift stores across Northwest Arkansas. Its mission is to give women in need an elevated shopping experience without breaking the bank. Beautiful Lives also gives back to other local and international women-centric organizations worldwide, donating more than $78,000 last year through a portion of the store’s revenue to its partner organizations.

Each quarter or when supplies are needed, Infinity Her donates a supply of Infinity Her products to sell at their storefronts. Not only does this give women access to headwear specifically made for them at a thrifted price point, but it also gives back to services across the world that serve women and children.

“We are proud to give back to a local organization that prioritizes women like we aim to do,” says Ramona Watson, Vice President of Product Development and Marketing at Infinity Her.

This initiative is part of the commitment Infinity Her holds to giving back to organizations focused on supporting women locally and across the globe.

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Annie Schorgl
Sportsman Cap & Bag
Annie@headwear.com
913-305-8395

Ramona Watson
Infinity Her
ramonaw@infinitypg.com
479-464-7563

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Infinity Her is a division of Infinity Product Group, a leading manufacturer of innovative consumer products. IPG designs, develops and sources high-quality products for many world-leading retailers and consumer product companies. Over the past 25 years, Infinity Her has conducted thousands of hours of research on trends, fabrics and styles to develop the perfect size hat and shape designed especially for women.

Beautiful Lives Thrift Boutique was founded in 2016 in Fayetteville, Arkansas, by Melody Taylor in partnership with New Heights Church. The organization operates four thrift stores across Northwest Arkansas, aiming to provide an elevated shopping experience at an affordable price point to women in immediate need. Beautiful Lives also partners with local and international women-focused organizations to give back to women worldwide.

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For more information, visit www.infinityforher.com, www.beautifullivesboutique.com, or www.sportsmancaps.com.