Prime Line Expands Brand Assortment with Under Armour and Oakley Bags from S&S Activewear

Prime Line Expands Brand Assortment with Under Armour and Oakley Bags from S&S Activewear

FOR IMMEDIATE RELEASE

September 17, 2025

Prime Line Expands Brand Assortment with Under Armour and Oakley Bags from S&S Activewear

Bridgeport, CT – Prime Line, the Hard Goods division of S&S Activewear and a leading supplier in the promotional products industry, is excited to announce the addition of a new collection of popular bags from Under Armour and Oakley, sourced through S&S Activewear. This expansion significantly enhances Prime Line's offering of premium, high-performance retail brands, providing distributors with a wider selection of sought-after products.

This new collection includes a variety of styles designed for diverse needs, from daily commutes to gym sessions and travel. The new assortment features:

Under Armour Bags

  • Under Armour Ozsee Sackpack Drawstring Bag (1240539): Available in four colors, this lightweight sackpack is perfect for on-the-go essentials.
  • Under Armour Undeniable 5.0 Duffle Bags: Small (1369222) and Medium (1369223) sizes, available in two and three colors, respectively. Durable duffles for athletes and travelers.
  • Under Armour Hustle Backpack 6.0 (1384673): Offered in four colors, this versatile backpack handles everything from the classroom to the gym.

Oakley Bags

  • Oakley Enduro Backpacks: Three sizes—the 25L (921054ODM), 22L (921055ODM), and 20L (921056ODM)—in various colors, engineered for durability and comfort.
  • Oakley 20L Street Backpack (FOS900544): Available in two colors; a stylish, functional choice for urban adventures.
  • Oakley 55L Gym to Street Duffel Bag (FOS901099): Large-capacity duffel designed to carry gear for any activity.
  • Oakley 30L Blade Backpack (FOS901100): A sleek, modern backpack in three colors, built for style and performance.

“We’re thrilled to bring these iconic Under Armour and Oakley styles to our customers,” said Eric Levin, General Manager, Prime Line. “This curated selection allows us to meet the growing demand for high-quality, recognizable retail brands in the promotional space. These products are ideal for corporate gifts, team gear, and event giveaways, offering both exceptional value and brand recognition.”

These new styles are now available for order. Distributors can visit primeline.com or contact their sales representative for more information on product specifications and decoration options.

About Prime Line

Prime Line, the Hard Goods division of S&S Activewear, is a leading provider of innovative promotional products, committed to offering a diverse and high-quality assortment to distributors. With a focus on strategic brand partnerships and exceptional customer service, Prime Line helps businesses create powerful and memorable brand promotions.

Contact

Rick Phillips
rphillips@primeline.com